Ah, Britney…
*sigh*
Like she doesn’t have enough problems right now, Ms. Britney Spears is catching heat in the design world, too, for stealing a logo design from mondonation.
Elizabeth Arden the company behind this new fragrance should be ashamed of themselves for putting out a blatant copy of another companies logo and for potentially damaging the wonderful brand mondonation has built around the i believe design. They should be coughing up some serious cash for this blunder, but the sad part about this, is that even paying a settlement doesn’t repair damage to the brand.
Give the full article a read here. What do you think? Where does this fall in terms of our conversations of late on inspiration and the creative process?
Posted in branding, creative process, general design, identity |
October 1st, 2007 at 8:34 pm
Wow, how does this even happen? I did notice that if you look close enough there is a subtle change in the e. Perhaps this is where they took the design and made it their own?
October 2nd, 2007 at 5:04 am
I’ll just take it for granted that your comment is laced in irony and sarcasm.
*crosses fingers*
October 2nd, 2007 at 1:31 pm
Yes, J, ironic sarcasm. You have taught us better than that I think…